Wednesday 11 December 2013

Brief 1 // Imprint // Concept Boards

The concept for the imprint publishing company is to create a new modern and contemporary publishing house that is focussed on the production and design of the products. Creating bespoke products is the key to the company. The branding of the company is different to those of publishing houses in the market at the minute, the logo creates a pencil / hole stabber tool image with the white space within the letterforms. Also the small triangle within the logo relates to the fact that the company is very focused on the one element of creating bespoke design.

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