Brief 2 // Yoke // Branding

Even though we created the main branding for the exhibition at the beginning of the exhibition, we never put it together in a document to show the whole branding of the project and exhibition.

From the beginning we created our duo logo and exhibition logo type. From creating these two simple logos, we have carried this through the whole promotional material, online presence and any other products that needed the branding within.

The branding also came down the orientation of the type, the 'dialogue' logo type was always to be displayed on vertically and left aligned whenever possible.

Full branding of the exhibition and project. 

Examples of the branding put in use. 

Here you can see that the dialogue logo type has always been displayed vertically and to the left. 

The yoke logo up close shows how the build up of the logo represents the idea of spaces through illustrating the idea of wall spaces.