Images for the final product of the Iconic Cities printed guide. This is the full guide which includes an inside pocket and elastic band binding. The images show the design of the inside of the guide and how each section is laid out.
Travel guide front cover / wrap around case.
Front compartment, front cover and binding.
City section showing city overview, city attractions and map.
Close ups throughout the travel guide.
Binding method of the travel guide.
I am really pleased with the overall aesthetic and design of the travel guide. The concept of using the travel tags has worked really well and given the guide a unique design style throughout. I think this makes it different and makes it something that the audience will engage with. The binding method is a new technique that I haven't tried before, the elastic bands work well within the guide as there are many pages, but because the elastic bands can stretch it means all the pages can be read through. Also the toggles on the front add the aesthetic of the whole guide too.
I think linking the printed and web element together to create this unique way of producing the guide and making it personal for the user is a wise decision and again a good advantage for the project and how it work as a real life company.
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