For the brand guidelines I wanted to use a different binding method and make it more interesting and bespoke. The guidelines explains the whole company, so making this to the best quality will present the company to the best ability.
The idea of the binding technique is to use binding screws. As these are being used and the screws pull the pages together tight, there needs to be room for the pages to open fully throughout the publication. In order to make the pages within the publication open properly the front cover will have a fold on the left bind, so this page folds back and opens fully. This will make the rest of the pages within the publication able to open more and make it easier to browse through the book.
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